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Social Media Assignment

Today, many companies have social media accounts through Facebook, Twitter, etc. and other sites beyond their corporate site. Watch the video above first.  Then, think of three of your favorite companies within the same type of business. (i.e. clothing brands, shoe brands, car companies, furniture companies).

-What part of the video resonated the most with you?  Explain.   https://www.youtube.com/watch?v=typtrKyoOBo 

-Of the three companies you selected to research, name the social network(s) used for each company.  The companies must have a Facebook page, at minimum.

-Compare each of the Facebook pages. How many “likes” does each company have? Are there multiple pages for each company? How much interaction (or engagement) is on each Facebook page?

– Are there any negative comments on the page? If so, were they handled professionally?

-What business goal(s) do you think each company is trying to reach through their Facebook presence?

-Does the Facebook page encourage or discourage you to buy the company’s product or service?  Explain why.

Once you have answered these questions, put together a business write-up (essay) in a Word document. 

***Please review over the following link (Links to an external site.) about proper grammar and homonyms.

I cannot stress enough the importance of reading your work before submitting. 

Preview the document

Document Requirements: Use the Assignment Template.docx to type your document.  Font (Times New Roman), font size (12), 1-inch margins and double-spacing is already set up for you.  Your document length should be between 1-2 pages.  Please review over the rubric below to understand how you will be graded for this assignment.  Save your write-up and submit as a .doc, .docx, or PDF. The assignment must be submitted as an attachment in .doc, .docx, or .pdf format.

Proper grammar, spelling, and punctuation is expected

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